Ukrainian director and music video maker Tanya Muinyo joined Apple’s new international project as the director of the Night Moves advertising campaign, highlighting the capabilities of the iPhone 18 Pro camera.
The video focuses on night scenes, dance performances, and shooting in low-light conditions. This is how Apple showcases the camera features of its new smartphone.
Ukrainian creators also contributed to the project. Cinematographer Mykyta Kuzmenko took part, and Ukrainian dancer Kateryna Bysheva appeared on screen. Artists from France and Japan also participated in the filming. The video is accompanied by a track from American singer Slayyyter.
Tanya Muinyo is known for collaborating with global artists. Her directorial portfolio includes music videos for Lady Gaga, Harry Styles, Dua Lipa, Cardi B, Doja Cat, The Weeknd, and BTS. She has also worked on large-scale advertising and music projects.
The new Apple project is another international endeavor for the Ukrainian director and a further example of Ukrainian creative professionals’ involvement in global advertising campaigns.
